Over the past 25 years I have had the privilege of building and leading multiple creative teams across a variety of industries and verticals. I have worked with funded startups to Fortune 500 enterprises producing award winning campaigns, telling powerful stories and transforming brands in B2B, B2C, SaaS, AI, tech, fashion, healthcare, retail and more. Some of the brands I’ve worked with include Axonius, Mobileye, PPL Electric, One Plus, VAST Data, Crayola, Cello Cheese,Tilepix, Alliance Pharma, DeathWish Coffee, Chrono24 and many more.

My expertise lies in collaborating with stakeholders to crystallize and unify their content strategy. Once objectives are clear, I leverage both provided data and brand values to craft a content strategy designed to elevate your brand. With 12 years of producing experience, I assemble and oversee creative teams to bring these strategies to life. From meticulous post-production work to optimize deliverables, to liaising with internal or external marketing teams for seamless asset deployment across platforms, I ensure a comprehensive approach. Whether it's a standalone commercial, a multi-platform campaign, or the development of dynamic creative assets like podcasts, series, or explainers, I possess the expertise to deliver exceptional results.

If your brand places a high premium on creative content and is contemplating the transition to in-house studio teams I can assist with talent acquisition, drafting job descriptions and equipment needs. I have built two award winning studio production teams from the ground up over the past 12 years.

Finally, I have a passion for non-profit and mission-driven organizations. Having served on numerous boards, I understand the complexities of operating within tighter budgets. I specialize in maximizing the impact of limited resources, whether it's through streamlining your marketing or communications team structure and roles, or creating scalable content strategies to make significant strides towards your goals.

I absolutely enjoy being at the intersection of art and business. I love the friction that art and business creates, that friction can cause a fire that is either productive or destructive. I work really hard to create an environment where that fire is positive and where artists and business stakeholders are equally valued and appreciated. 

I look forward to working with you and your team to transform your business and increase your visibility and profitability.